An article is a short manuscript on any topic.
If you are online since a while, you might have
seen many ezines with these kind of articles.

Authors write the articles and submit them to
ezines and content publishing web sites.So what
is the purpose of writing articles?

Glad...You asked...

No.1 reason to write articles is FREE ADVERTISING:
------------------------------------------------

Don't you love that word- 'Free'.You will get
lot of free advertising with ezine articles. You wrote
an article and submitted to a content web site.Ezine
publishers constantly searching for good articles for their
subscribers.

If an ezine publisher with a good mailing list, publishes
your article in his ezine, guess how much exposure would
that be to your web site or product?

If you constantly doing this process of writing and
submitting the articles, tremendously increase your
website traffic.

No.2 reason to write articles is TARGETED ADVERTISING:
------------------------------------------------------

I am sure you will agree with me when I say '100 people
who are interested in your product are far better than
1000 people from the general public'.

You will make more sales with the first group.Because it
will be easy to motivate them to make a sale.So articles
exposed to a group of people who are interested in your
product or web site topic brings you lot of benefits.

How to get this targeted advertising?

After writing an article, submit to ezines that are
focused on your web site topic.When you write article
on 'How to get good ranking on Google search engine',
you can submit your article to ezines that are focused
on webmasters and website promotion.

With out you knowing ezine publishers from the ezines
(like above that are focused on website promotion) will be
looking for content like your articles.

So all these leads to exposing your article to targeted people.

No.3 reason to write articles is LINK POPULARITY:
-------------------------------------------------

This is also obvious.Once your article published with
content websites or ezines that also have online versions,
your web site link popularity increases.

Ofcourse you have to remember few things:

**Don't forget to keep your resource box with your web
site link.

**Just your email in your resource box won't increase your
link popularity.

**If you want to put affiliate links in the resource box,
use some redirect method.In this case the URL starts with
your website.

Example: Instead of
http://www.youraffiliatesite.com/your affiliateID,
you can keep like-
http://www.yoursite.com/affiliateproduct.htm.
This will redirect the visitor to your affiliate site.

Good luck with your articles.Still reading this?
I thought you are typing your article...