Archive for Internet Marketing

Protect your downloads by password folder protection.

If you are selling digital products online, no matter what you are selling you need to protect your product from illegal accesses and downloads. Digital products can be ebooks, software or scripts etc.

See the URL here:

http://www.yourdomain.com/private/product.zip

Anybody can link to your product from their web sites or they can send your product link to their friends in emails.

What to do to prevent this? Methods are listed here based on security and complexity to use … First few methods are easy to implement but not as secure as later ones.

1. URL of thank you page:

Usually your buyer will be redirected to your web site after purchasing your product. Webmasters usually use thankyou.html page to redirect them to. Don’t use a simple ‘/download/thankyou.html’ page to provide download. thankyou.html is a common word searched by hackers. Use a complicated name to provide the download like BVGf5RDS.html. So people can not guess the name.

2. Change download URL frequently:

Update the download link frequently. Change the name of the file or move to a different directory to make sure the old one is not passed on to others by your buyers.

3. Changing the download file names:

You can also frequently modify your download file name.

4. .htaccess file protection:

Step 4A:
Create a directory called ‘members’ or whatever name you like. Upload your product file to that folder. Upload an index.html to the directory with a link to your download.

Step 4B:
Create a file called htaccess.txt on your computer using notepad.
Copy and paste the following code into it and save it.
(Change the path at line 2 to reflect your web site path)

AuthName “Protected Area”
AuthUserFile /home/path/to/members/.htpasswd
AuthType Basic
Require valid-user

Step 4C:
Create a file called htpasswd.txt on your computer using notepad.
Go here:
http://www.htaccesstools.com/htpasswd-generator/
Enter a user name and password and click on ‘Create .htpasswd file’ button.
On next page you will see your username and encrypted password sepearated by colon ( : ).
Copy and paste the whole line in your htpasswd.txt file.

Step 4D:
Upload both htaccess.txt and htpasswd.txt file to ‘members’ folder in ASCII mode.
Rename them as .htaccess and .htpasswd respectively.

Step 4E:
Now go to

http://www.yoursite.com/members/index.html

You will get a pop-up box asking username and password.

You can send your buyers these username and password after purchase so they can login and download the product.

This is little more secure. But the disadvantage is all your buyers get only one username and password to login. Not much customization involved.

5. For more secure protection Install a shopping cart and secure downloads: You need software that protects your URLs, product links, password sharing, auto account expirations to maintain your membership area. It should protect your private folders by controlling the accesses to your products.

Free Shopping cart and Autoresonder Cambo: This script stops users access based on ip addresses, number of logins and number of days. It also protects your download urls and files. You can also use .htaccess protection along with its link protection methods. Comes with an integrated follow up autoresponder.

 

 

Web site Protection Tips:

* Step One: Protect folders by robots.txt – Stop search engine robots indexing Your private folders by ‘robots.txt’.
* Step Two: Protect folders by index file – Protect folders – Keep an INDEX file.
* Step Three: Protect folders by permissions – Folder protection – Directory and script file permissions.
* Step Four: Protect Your email addresses – Protect email address links – Stop email robots to get your email address.
* Step Five: Protect your downloads – Protect your downloads by password folder protection.
* Step Six: Protect your affiliate links – Affiliate link cloacking – Protect or hide your affiliate links.
* Step Seven: Protect Images – Image protection – Stop image hotlinking.

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Protect email address links – Stop email robots to get your email address.

SPAM!!! Most unwanted sideeffect of an online presence like having an email or a web site. You know people use email robots to grab emails on web pages. If you keep a link like webmaster@yourdomain.com, then sure your email will be scrapped by email robots.

People search the web for such emails and sell them as safe lists or bulk email lists. You can prevent or minimize the risk of email going in to the hands of spammers by following some simple steps.

1. Simple and easy way: Keep your link like

<a href=”mailto:webmasterATyourdomain.com”>Email me</a> instead of
<a href=”mailto:webmaster@yourdomain.com”>Email me</a>

By this email robots can’t grab your email as they can’t find ‘@’. But you have to keep a note for your visitor to change ‘AT’ to ‘@’ before they give you email.

2. By keeping a mail form: You might have seen on many web sites they keep a contact form instead of a direct email link. In this form your visitors enters the details and click ‘Submit’ button. The form content is processed by a script and sent to you.

3. Image format: Simply put a .gif/.jpg image of your email address as robots and email grabbing software can’t read text in images.

4. The Mailto Encoder: If you own a site on the web, you’re practically guaranteed to get spam. Here is a small utility that helps you to encode your emails on your web site. How it works? Mailto Encoder introduces codes that spambots will “choke” on, but which a normal mailing program ignores. Therefore people can still send you email but spammers can’t get your address!

5. Install a helpdesk script: Install a simple helpdesk that organizes all your contacts and hides your email addresses. Your visitors submit a ticket and you can reply their questions.

 

 

Web site Protection Tips:

* Step One: Protect folders by robots.txt – Stop search engine robots indexing Your private folders by ‘robots.txt’.
* Step Two: Protect folders by index file – Protect folders – Keep an INDEX file.
* Step Three: Protect folders by permissions – Folder protection – Directory and script file permissions.
* Step Four: Protect Your email addresses – Protect email address links – Stop email robots to get your email address.
* Step Five: Protect your downloads – Protect your downloads by password folder protection.
* Step Six: Protect your affiliate links – Affiliate link cloacking – Protect or hide your affiliate links.
* Step Seven: Protect Images – Image protection – Stop image hotlinking.

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Folder protection – Directory and script file permissions.

1. Always make sure your folders are given 755 permissions (with index file in it) OR 711 permissions. 711 gives Access denied error.

2. Most of the cgi scripts that run under your cgi-bin needs to be chmoded 755 to make them world executable.

3. Some cgi/php scripts need to chmod 777 for the folders. This is because the server needs permission to write on your files. For example you have a membership form where your visitor fills the form. When the form is submitted by the user, the script process the data and writes the user info to your database files. So in this case you have to keep 777 permissions to some script folders.

Here is the tricky part … On some servers scripts run under USER ID. Means they can be writable under user account. In this case there is no need to chmod folders/files to 777. It is a good thing. If you don’t know your server API, ask your host this question – “Is my server API is Apache or CGI Binary?”. If your host tells it is CGI Binary, then your scripts run under your user id.

4. Here is a little script to make you understand better about file permissions:

r means Read.
w means Write.
x means Execute.

Owner means YOU.
Group means that the owner belongs to.
Other means all others.

As a owner you need to read, write and execute the files.
As a group certain web server applications or people need to read and execute your files.
As ‘others’, the whole world needs to read and execute your files.

Most common file permissions:

Files: 644
Folders: 755
Images: 644
CGI scripts: 755
Php scripts: 644

Sometimes you need to chmod the folders or files to 777 to make them writable by the ‘Others’ though this is not advised.

Here is a web site that explains the permissions:
http://www.zzee.com/solutions/unix-permissions.shtml

 

 

Web site Protection Tips:

* Step One: Protect folders by robots.txt – Stop search engine robots indexing Your private folders by ‘robots.txt’.
* Step Two: Protect folders by index file – Protect folders – Keep an INDEX file.
* Step Three: Protect folders by permissions – Folder protection – Directory and script file permissions.
* Step Four: Protect Your email addresses – Protect email address links – Stop email robots to get your email address.
* Step Five: Protect your downloads – Protect your downloads by password folder protection.
* Step Six: Protect your affiliate links – Affiliate link cloacking – Protect or hide your affiliate links.
* Step Seven: Protect Images – Image protection – Stop image hotlinking.

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